Consumer boycott targets Strauss, Osem, Unilever

October 4, 2011 11:45

Cottage cheese boycott leader Itzik Alrov on Tuesday gave the companies Strauss Group Ltd., Osem Investments Ltd. and Unilever Israel Ltd. three weeks to cut food prices 30 percent, or face consumer boycotts. 

The proposed boycotts followed Sunday's announcement by Tnuva Food Industries, already the target of a boycott, that it is lowering basic dairy product prices. Despite the announcement, cottage cheese boycott and Tel Aviv Student Union leaders are demanding that it cut prices on all products before they lift their boycott.

A price comparison by Globes found that Unilever, which owns the Telma and Knorr food brands, Ben and Jerry's franchise, and Badin detergents, Dove soap and Vaseline brands, among many others, sells its brands in Israel at substantially higher prices than in other countries.

Arlov said he hopes the three new targetted companies will respond to his requests by the end of Succot on October 20.

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