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Prime Minister Binyamin Netanyahu was set to address the Davos World Economic Forum on Thursday as part of a discussion examining Israel's economic and political outlook.

The prime minister, upon landing in Davos, said the goal of his visit was to speak to leading international companies and to interest them in investing in Israel. Soon after landing he met with Yahoo president and CEO Marissa Mayer and put forward the advantages of investing in blue-and-white technology.

Netanyahu, according to a statement put out by his office, asked what he could do to increase Yahoo’s investments in Israel. Mayer said she planned to visit the country in July.

In addition to taking part in the panel at the conference, he is scheduled to meet with a number of government leaders from Africa, Asia and Europe. 

He is scheduled to meet with US Secretary of State John Kerry before he leaves on Saturday night.

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