The conference began Tuesday morning (June 18) by dividing into discussion groups on a variety of relevant topics such as Zionist education, wills and bequests, recruitment of major donors and public communication tools.
Before dividing into groups, the new KKL-JNF Director General, Meir Shpigler, introduced himself to the conference participants and said, “I was not deeply acquainted with KKL-JNF before assuming my present position, except for being a nature lover. I believe in a green sustainable environment for us and for future generations, so it is a great privilege for me to work for those things that are foremost for humanity. I feel like an integral part of the great enterprise which you support on a daily basis,” he said.
Russel Robinson, CEO of JNF USA, and Benzion Bar-Lavie, Director of the KKL-JNF Education and Youth Division, presented a summary of the discussion on Zionist education. Robinson said, “The most we can do is present the positive aspects of Israel, explain how it makes the world a better place, and make people stop for a minute and wish to learn more about Israel.”
Bar-Lavie concluded, “We all agreed that Zionist education is most important, especially in view of the fact that KKL-JNF is becoming the last organization addressing this, and creating meaningful moments is the way to get the children connected.”
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