As hundreds of thousands of ultra-Orthodox Jews rallied on Sunday, March 2, essentially against integrating into Israeli society, an event across town aimed to position Jerusalem as the “capital” of the Start-up Nation.

It was a striking juxtaposition of events: the massive haredi protest against “sharing the burden” – exiting the yeshivot and entering first the army and later the workforce – took place on the same day, and nearly the same time, as the festive launch event for JNext – a new organization meant to foster an interdisciplinary ecosystem for start-ups and entrepreneurs in the capital, including the creation of more jobs.

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