Fully 62% of Haifa residents prefer to buy an apartment of about 180 sq.m. on a high floor (fifth floor and up) to purchasing a home with a garden of the same size. That is the finding of a survey conduced by the Yuval Alon Company's research department among apartment buyers.
The main factors that buyers noted for preferring an apartment to a house with a garden were the high price of lots and land for construction (44%), the element of the open, airy view of the apartment (36%), the fact that in modern apartment towers there is no need to climb stairs (11%), and the fact that maintaining a garden at home takes time and resources (6%).
The study was conducted among 310 potential buyers who arrived at the Yuval Alon sales office at the Top Denya 2 project in January.
Yuval Alon said that in light of the fact that land prices for building homes with gardens rose over the past year by about 10% on average, the public is seeking out alternatives in the form of huge apartments (of about 180 sq. m.) in high-density projects. At the Top Denya 2 project that the company is building in Haifa's Savyonei Denya neighborhood, the company chose to increase considerably the area of the apartments.
Barak Paz, of Yuval Alon's marketing and sales department: "One of the first questions of those contacting us is: How many meters is the apartment? A large number of people interested in buying an apartment in the project are young couples in their 30s who understand that at today's prices buying a private home and taking a high mortgage is an expensive and not very economical undertaking. Therefore, they prefer to get, at a very worthwhile price, an apartment of the same size of built space."
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