Better place 311.
(photo credit: Better place)
Better Place and Renault announced Monday that the French car company will
import its electric car with switchable battery, the Fluence Z.E., into
Australia, where the Israeli group will be providing the charging network and
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The two companies will begin a joint marketing
campaign leading up to the car’s intended 2012 Australia launch.
customers will receive the cars in the middle of the year, while general
customers will be able to purchase the vehicles a few months later, according to
Similar to Israeli customers, who will be able to purchase
the same car in mid-July, with expected delivery by the end of this year, the
Australians will be required to sign up for a Better Place membership package,
customized to their driving habits, Better Place said.
“The Fluence Z.E.
in Australia makes sense for our model for a number of reasons: it’s a region
where the average annual mileage is over 20,000 kilometers per year, high petrol
bills due to the number of miles driven, compounded by the fact the popular cars
do not tend to be the most fuel efficient,” Better Place spokeswoman Julie
Mullins told The Jerusalem Post earlier this week by e-mail. “Add to that, you
have the majority of the population centered around five main urban areas, so
it’s a matter of building out each of these urban centers and covering the
connecting highways with switch stations.”
Earlier this month, Better
Place announced it had signed a 10-year, $60 million agreement with Australian
company ActewAGL to supply renewable energy for its future electric-car charging
network in Canberra. ActewAGL is supposed to provide power through wind,
hydroelectric and solar sources, according to a statement from Better
Better Place intends to begin rolling out its Australian national
electric-car infrastructure network by the end of 2011, the company
“Battery Switch is the key to unlocking the full potential of
electric cars in Australia, as it is only with battery switch that drivers can
truly experience the freedom of electric drive with the same convenience they
experience with today’s petrol cars,” Mullins said.