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Some 500 factories and businesses have answered the call to "buy from the North" this Rosh Hashana and will give their workers of New Year's gifts bought from the troubled region, the Manufacturers Association of Israel said Tuesday.
After the war in Lebanon paralyzed the economy in the North for a month, the IMA appealed to companies countrywide to show their support by buying gifts created there this season.
Companies have spent an average of NIS 380 per worker on gifts in the run-up to the New Year. Showing a similar trend to last year, approximately 70 percent of all companies have chosen gift certificates as the appropriate present to give their workers for the holidays, IMA said.
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