A week after flu shots were temporarily suspended for the space of a day because of several suspicious deaths, there has been a 60 percent drop in demand for inoculations, an Army Radio investigation has discovered.
In light of the drop, the medical establishment fears a flu epidemic may be on the way this winter. Ido Hadari, spokesman for the Maccabi health fund, has already begun to plan a PR campaign, "We will appeal in the coming days to those we insure, particularly those at high risk, and remind them they must come in to be vaccinated. I am sure that as a result of these efforts we will convince many to come in and the numbers will return to where they were at the beginning of the season."
Yair Amikam, deputy director general for publicity in the Health Ministry, also plans to try and woo back the public, "I am aware of how much a serious and effective campaign costs, however, we will spend whatever is necessary to appeal to the public via any platform, any broadcast channel, to go and get vaccinated."