The Labor Party on Tuesday initiated a campaign encouraging Kibbutz members to vote for it.
The party reportedly feared that they might lose their traditional constituents to Meretz, Shinui, or Hetz. Analysts said that Labor had thus far lost eight Knesset seats to Kadima and Meretz, Channel 1 reported.
The slogan of the new move was titled "Kibbutzniks, come back home."
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