Sharing tactics

This year's AMUTA21C conference on non-profit innovation dedicated a session to learning how 'hasbara' strategies can help NGO's

March 21, 2013 12:46
AMUTA21C Conference

AMUTA21C Conference521. (photo credit: Courtesy)


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‘Telling Israel’s Story” would be a fitting title for a discussion at a conference on hasbara (public diplomacy) efforts. In fact, though, it was the name of the opening panel at this year’s AMUTA21C conference for nonprofits, which took place in a Tel Aviv auditorium early this month.

The annual conference – which is in its third year – offers panels and workshops to inspire nonprofit professionals and assist their organizations in reaching their goals. It also aims to provide them with tools and share the latest third-sector (as the voluntary sector is known) industry trends. This year’s day-long event boasted 250 participants.


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