Sparkling talent

In 1963 an idealistic Moshe Levy immigrated from Argentina.

March 29, 2012 13:18
1 minute read.
Spring in the Air

Spring in the Air 521. (photo credit: Shmuel Bar-Am)


Dear Reader,
As you can imagine, more people are reading The Jerusalem Post than ever before. Nevertheless, traditional business models are no longer sustainable and high-quality publications, like ours, are being forced to look for new ways to keep going. Unlike many other news organizations, we have not put up a paywall. We want to keep our journalism open and accessible and be able to keep providing you with news and analysis from the frontlines of Israel, the Middle East and the Jewish World.

As one of our loyal readers, we ask you to be our partner.

For $5 a month you will receive access to the following:

  • A user experience almost completely free of ads
  • Access to our Premium Section
  • Content from the award-winning Jerusalem Report and our monthly magazine to learn Hebrew - Ivrit
  • A brand new ePaper featuring the daily newspaper as it appears in print in Israel

Help us grow and continue telling Israel’s story to the world.

Thank you,

Ronit Hasin-Hochman, CEO, Jerusalem Post Group
Yaakov Katz, Editor-in-Chief


In 1963 an idealistic Moshe Levy immigrated from Argentina. Offered a partnership in a hot-dog factory, he sank all of his money into the business. Three months later his Israeli partner absconded with the company funds. The disaster took a huge emotional and financial toll on Levy. And as his son Isaac grew older, the boy vowed that some day he would find a way to ease the path for new immigrants.

About a year and a half ago, that opportunity appeared. Isaac Levy’s flourishing Yvel jewelry business (Levy spelled backwards) moved to an attractive new structure in Motza, next to the deserted red restaurant – on the very plot that once housed the ill-fated hot-dog factory.


Join Jerusalem Post Premium Plus now for just $5 and upgrade your experience with an ads-free website and exclusive content. Click here>>

Related Content