Religious group reaches out to 50,000 secular Jews

A Jewish religious group hopes to reach out to 50,000 secular Jews on Yom Kippur inviting them to attend synagogues.
Tzohar, a national religious organization, will hold over 200 free explanatory Yom Kippur services in towns, Kibbutizim, villages and cultural centers across the country where synagogue attendance is relatively low.
"Our goal is to help secular Israelis feel less alienated when it comes to religious practice and show them that there are many ways to embrace religion and become spiritually involved with one’s Judaism,” said Rabbi David Stav, Chairman of Tzohar.
“We know that despite being classified as secular, this segment of Israeli society often has a burning desire to demonstrate their love for Jewish tradition and we strongly believe that this effort will help them feel closer to their identity as proud Jews."