Sports

Gili Lustig honored for four decades of transforming Olympic sports in Israel

Held at the Enav Center on Monday, the event celebrated 68-year-old Lustig’s remarkable journey, including 12 years as CEO of the Olympic Committee of Israel

GILI LUSTIG is honored this week at a special tribute event in Tel Aviv celebrating more than 40 years of leadership and impact in Israeli sport.
BEITAR JERUSALEM (in yellow) and Hapoel Beersheba are in a tight title race, separated by just two points after their 2-2 draw over the weekend.

Shabbat showdown down South as Beitar Jerusalem, Hapoel Beersheba deliver thriller

Israeli surfer Anat Lelior.

Against the current: Anat Lelior’s fight beyond the waves - opinion

Oran Almog and Etgarim CEO Nir HaCohen.

Where disability meets determination


Welnax Easeflex reviews: Don’t get Welnax Ease Flex Knee Massager till you’ve read this!

“An advertorial-style review promoting Welnax EaseFlex as a simple, non-invasive solution for knee pain relief, urging readers to buy it.”

Olympic Committee of Israel honors fallen swimmer Eden Nimri

Eden Nimri, a captain in the IDF, was not only a fighter but also a talented swimmer who competed with Israel’s youth national team.

Fallen soldier and former swimmer Eden Nimri

Israel to compete in Cheerleading World Championship for first time in history

There is an almost symbolic connection between what this sport represents and what Israeli society needs today," said Ludmila Yasinskaya-Demari, team manager and founder of the Israel Cheer Union.

Israel’s national cheerleading team at the International Cheer Union.

Egoz Hakfar launches chop stick premium Asian series in Israel

Egoz Hakfar CEO brings noodles, sauces and Asian ingredients for NIS 4.80–27. Also: ASICS 20g running shoes, Molecule 01 perfume, biotech PDRN series, spring fabric softener, and more.

Chop Stick Egoz Hakfar.

The hottest running brand in the world opens a new chapter in Israel - and it’s just the beginning

Swiss brand On, the premium sports label that has taken the world by storm, announces a new strategic partnership in Israel - and signals the launch of its first flagship store in the country.

On.

Two quick tweaks can supercharge the health payoff of your walks

Researchers recommend adding 30-second bursts of faster pace and swinging arms to chest height to boost cardiovascular benefits and calorie burn.

No need for a marathon.

Iranian women's soccer players 'were misled,' in Australia, Pezeshkian says in video address

Australia granted humanitarian visas to six players and one support staff member from the Iranian squad in early March after they sought asylum over fears of possible persecution upon returning home.

Iranian players gesture from the bench during the AFC Women’s Asian Cup Group A match between South Korea and Iran at Robina Stadium on the Gold Coast, Australia, March 2, 2026.

The sports that look unusual until the crowd arrives

Some sports feel niche until you look closely. Darts, snooker, kabaddi, and others attract huge audiences because they reward tension and ritual.

"Popularity does not belong only to the biggest fields, the richest leagues, or the most familiar rules."

Maccabi Tel Aviv downs Haifa in Classico to reach State Cup final

The Israeli Classico, one of the biggest matches that the Holy Land can offer between Maccabi Tel Aviv and Maccabi Haifa, is always an anticipated clash.

MACCABI TEL AVIV players celebrate their 3-2 victory over Maccabi Haifa in the State Cup semifinal at Teddy Stadium.

Blueprint vs breakdown: Hapoel Tel Aviv’s plan delivers, while Maccabi pays the price

As EuroCup champs, Hapoel was given a one-year temporary license, so to speak, to the Euroleague, and anything after that was not guaranteed unless the Reds advanced to the playoffs.

VASILIJE MICIC and Hapoel Tel Aviv are headed to the Euroleague playoffs in their first season in the competition, while Maccabi Tel Aviv’s continental campaign is over.