JEFFREY KAHN

Jeffrey Kahn is a global strategist with experience across advertising, marketing, public relations, hi-tech, public diplomacy, and management. He works with public and private institutions internationally on strategy, influence, and operating in complex, high-pressure environments.

Demonstrators hold a banner in relation to group "Palestine Action" and flags in support of Palestinians during a national protest, ahead of the two year anniversary of the October 7, 2023 attack on Israel by Hamas from Gaza, in Dublin, Ireland, October 4 2025.

From ‘hasbara’ to cognitive warfare: Why responsibility must be reframed - opinion

An illustrative image of a person blindfolded with text on their skin.

Israel’s election under fire: Navigating free speech amid information, cognitive war - opinion

 Protestors take part in a pro-Palestinian demonstration, amid the ongoing conflict between Israel and Palestinian Islamist group Hamas, in Berlin, April 6, 2024.

The biggest threat to Israel is mass cognitive warfare - opinion


What’s in a name? A lot: Why Israel must reframe hasbara as informational warfare - opinion

In a world where narratives shape policy and policy shapes survival, adapting Israel’s communications doctrine to information warfare is not optional. It is the existential imperative of our time.

Prime Minister Benjamin Netanyahu speaks to international media on the Gaza war, in Jerusalem, August 10, 2025