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Deri: Solution to boycotts is Israeli innovation

By HAYAH GOLDLIST-EICHLER

JUNE 4, 2015 16:54

A robotic broom, an electric trolley for school-bags, a bracelet alarm, and a toothbrush for use by people with disabilities were among some of the new technologies and products on display Thursday morning at the "Blue and White" festival at the Cultural Center in Rishon Lezion.

The festival featured new inventions of some 1,000 students, all participants in the Economy Ministry's "Blue and White" educational project that has been operating throughout the school- year, during which some 90,000 students from across the country were introduced to Israel's industries.

"Israeli entrepreneurship and innovation are the best solutions to the various boycotts against Israeli companies," stated Economy Minister Arye Deri, who attended the event. "It will be difficult for those boycotters to act against life-saving technologies developed in Israel."

The program is slated to run again in the upcoming school-year, introducing some 100,000 students to Israeli industries and teaching the values of buying "blue and white."

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