Knesset Foreign Affairs and Defense Committee chairman Shaul Mofaz announced his slogan for the March 27 Kadima leadership race in a press conference at his campaign headquarters in Yehud.
In an effort to emphasize Mofaz's leadership, the slogan will be “Mofaz, period. Prime minister, period.”
"Today the journey to replace the Netanyahu government begins," Mofaz said. "It starts with the primary in Kadima. This will be a long and difficult journey."
Mofaz's strategist Lior Chorev noted that when Labor started its leadership race, it had eight seats and after Shelly Yacimovich won, her party rose to 22 in the polls.
"After Mofaz wins the election, our mandates won't be less than what we won against Netanyahu in the last election," Chorev said, predicting 28 seats for Kadima when it currently is at 13 in the polls.
Asked if he would join Prime Minister Binyamin Netanyahu's government, Mofaz said: "I am in favor of national-unity governments. But the Netanyahu government has reached the end of his path. I don't intend to join him. I intend to defeat him and replace him.