Israeli Doctors: Breastfeeding a casualty of marketing war over baby formulas
Although more than 90 percent of women say after giving birth that they want to breastfeed, only about 58 percent do so because of various factors, including pressure from formula companies.
SHUFERSAL’S BABY formulas will enter into Israel’s NIS 570 million infant formula market.(photo credit: Courtesy)ByJUDY SIEGEL-ITZKOVICH