Fashion

Which celebrity will dare to wear Or Luzon’s bra?

Exclusive: First glimpse of the capsule collection by the celebrities’ stylist, Or Luzon, and the lingerie brand Jack Kuba.

The capsule collection by the celebrities’ stylist, Or Luzon, and the lingerie brand Jack Kuba
Nika Rehani

Sculpting in white: The trend of extended corsets that changes the bride’s silhouette

Dana Harel

Dana Harel unveils Pixies SS27: Clean lines, a timeless feel

Galia Lahav

More than a veil: The headpiece trend taking over the bridal world


7 items we loved this week

A denim jacket that is perfect for days like these, an overall connected to Pilates socks (genius), a restorative hair mask, and four more items we loved this week.

7 items we loved this week

Not wearing it yet? This is the color that will take over closets in 2026

After seasons of neutral colors and quiet tones, the fashion world has decided it’s allowed to shout - and cobalt blue has returned to the runways in every possible item.

NO1BETTER.

Brand news: When Europe arrives in Israel and everything you need for Passover

A gift with value, Sahara in Israel, between past and future, who whispers to the skin, spring colors, kosher innovations, and holiday gifts.

A museum of fashion

Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall

Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.

Factory 54 at Ramat Aviv.

Version updates and new scents: What’s new in the world of men’s fragrance

Passover is here, the perfect time to refresh with new and classic men’s scents. A selection of perfumes and grooming sets combining sweetness, spice and intensity to elevate the holiday.

Men’s fragrances.

From the south to Washington: Minkowski’s anemone dress set to conquer an international stage

Designer Yaron Minkowski was selected to present a work inspired by October 7 at an international exhibition in Washington with designers from 50 countries, conveying memory, pain, and hope.

“The Anemone Dress” by Yaron Minkowski.

The 15 most beautiful dresses from Zara for the holiday

With the opening of the spring season and with it the Passover holiday, we dove straight into the online shelves of our longtime friend Zara, and gathered for you 15 festive purchase options.

The best dresses for the holiday

Spring 2026 fashion blends comfort, color, and optimism for a fresh, festive look

Discover Spring 2026 fashion with soft textures, pastel tones, and festive elegance.

CASTRO.

The brand complex you won’t be able (or want) to leave

Factory 54’s new 2,000 m² Ramat Aviv space, inspired by Europe, showcases top brands with an investment of approximately NIS 30 million.

Excellent curation (buying) work

It’s not that we need these shoes, it’s that daylight saving time forced us

The clock change led us to fill this week’s cart with quite a few colorful pieces – from dizzying red heeled sandals, to greenish matcha soap, and a lime-hued Furla bucket bag.

H&M