Start-up corner: Turning an eye into a mouse

Jerusalem-based start-up has created a technology platform that lets people control apps by simply moving their eyes or their faces.

Yitzi Kempinski on the right, Tuvia Elbaum on the left, and Nir Blushtein in the middle. (photo credit: MOSHE ARENSTEIN)
Yitzi Kempinski on the right, Tuvia Elbaum on the left, and Nir Blushtein in the middle.
(photo credit: MOSHE ARENSTEIN)
 
Video by Eli Mandelbaum
The eye is no longer merely the window to the soul. Thanks to Umoove, it is now the window to the high-tech world.
The Jerusalem-based start-up has created a technology platform that lets people control apps by simply moving their eyes or their faces. Just as the keyboard, the mouse, and the touch screen changed the way people interacted with computers, Umoove’s technology has the potential to redefine the next generation of applications.
Whether simple features like pausing videos by looking away, or giving gamers the ability to control a character flying through the air, the technology has created a whole new—and very intuitive—way to interact with electronic devices.