Israeli consumers expected to spend less this Passover

Survey finds that 38% of Israelis plan on buying less this holiday than in previous years

April 10, 2014 17:19

Matza. (photo credit: REUTERS)


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More than a third of Israelis will trim their budgets for Passover in 2014, according to a survey that supermarket chain Yenot Bitan released this week.

The survey found that 38 percent of Israelis plan on buying less for the holiday than in previous years. Of those, 78% said they were cutting back on holiday staples such as meat and fish.

The reason for cutting back, for 85% of the respondents who said they were doing so, was high prices. The TNS-Monitor survey polled a representative sample of 500 people around the country.

While some families were planning on cutting back in the supermarkets, others were turning to the Internet.

According to Visa Europe and Nielson, the pre-Passover season saw a 21% jump in online purchases over last year.

The Israel Export and International Cooperation Institute found that the country’s matza exports were down 14% last year, a result of a strong shekel and higher production in the US, the largest buyer of the 45 nations to which Israel exports its matza.

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