Barak’s party shows signs of staying power

Defense minister launches effort to prove his Independence Party will be a player in the next general election.

September 11, 2012 02:08
1 minute read.

DEFENSE MINISTER Ehud Barak 370. (photo credit: REUTERS)


Dear Reader,
As you can imagine, more people are reading The Jerusalem Post than ever before. Nevertheless, traditional business models are no longer sustainable and high-quality publications, like ours, are being forced to look for new ways to keep going. Unlike many other news organizations, we have not put up a paywall. We want to keep our journalism open and accessible and be able to keep providing you with news and analyses from the frontlines of Israel, the Middle East and the Jewish World.

As one of our loyal readers, we ask you to be our partner.

For $5 a month you will receive access to the following:

  • A user experience almost completely free of ads
  • Access to our Premium Section
  • Content from the award-winning Jerusalem Report and our monthly magazine to learn Hebrew - Ivrit
  • A brand new ePaper featuring the daily newspaper as it appears in print in Israel

Help us grow and continue telling Israel’s story to the world.

Thank you,

Ronit Hasin-Hochman, CEO, Jerusalem Post Group
Yaakov Katz, Editor-in-Chief


Defense Minister Ehud Barak began an effort over the past week to prove to the public that his Independence Party will be a player whenever the next general election will be held.

To push his party, Barak has hired an advertising firm headed by former justice minister Yossi Beilin’s two sons, Gil and Uri.

Be the first to know - Join our Facebook page.

They put together a campaign with the slogan “Independence with Ehud Barak, because we need a responsible adult.” At a pre-Rosh Hashana toast Barak hosted at the Tel Aviv Fairgrounds, the party screened its first election commercial to activists who crowded into the undersized hall.

“From the day Independence was formed, people eulogized it, but now everyone knows it is here to stay,” Barak told the crowd. “There will be an election in the next year. This is the time to work together. If we work correctly, we will succeed.”

Independence began a membership drive in May. Recent polls indicating that it could pass the electoral threshold have boosted hopes in the party.

Industry, Trade, and Labor Minister Shalom Simhon (Independence) called for passing the 2013 state budget, a move that could lead to the election only taking place in October 2013.

That would give Independence more time to prepare for the race.


“I promised we would be larger than Kadima and I intend to keep that promise,” Simhon said. “Pretty soon we will pass them up in the polls. Despite the political manipulations of our rivals, we will be ready to capture the center of the political map.”

Join Jerusalem Post Premium Plus now for just $5 and upgrade your experience with an ads-free website and exclusive content. Click here>>

Related Content

Prime Minister Benjamin Netanyahu
August 31, 2014
Prime minister to Channel 1: I’ll be running again in next election

By Gil Stern Stern HOFFMAN