Computer technology keyboard 311 (R).
(photo credit: Reuters/Catherine Benson)
Israelis spend an average of about 11 hours a month surfing social networking sites on the Internet - the top ranking country in the comScore survey released on Thursday.
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This average refers to all Internet subscribers in Israel and does not highlight those users who are more active on specific social networking sites, and include a variety of sites, such as Facebook, Twitter, LinkedIn, which leads us to believe that the number of Israelis using these sites is actually much larger than the data reported in the comScore survey.
After Israel, the countries with the highest number of hours were
Russia, with 10.3 hours of social networking per visitor per month,
followed by Argentina, Philippines and Turkey with 8.4, 7.9 and 7.8
hours respectively. According to results from the TIM survey from April,
weekly exposure of Facebook use in Israel grew 5.1 percent, bringing it
up to 73% (second after Google's 89%.)
According to comScore, Israel ranks 37th in the world with respect to
the number of users on the biggest social networking site in the world,
with 3.4 million users, which is 46% of its population. The total number
of users worldwide is close to 700 million, and Facebook CEO Mark
Zuckerberg said recently, that it's just a matter of time until the
number surpasses the billion people mark.
The US has the highest number of users with 150 million, which is 48% of
its population. Indonesia is ranked second with 38 million users,
accounting for 15.7% of its population. After that come Britain, Turkey