Roei Raz

Roei Raz is the VP Sales at Onebeat and a former consultant for leading retail groups around the globe. Raz holds a B.Sc. in Industrial Engineering and an MBA, both from TAU.

People do their Christmas shopping before the Dutch government's expected announcement of a "strict" Christmas lockdown to curb the spread of the Omicron coronavirus variant, in the city centre of Nijmegen, Netherlands, December 18, 2021.

Rethinking traditions to stay relevant in post-COVID retail environment