The first ETF was launched on the Toronto Stock Exchange some 20 years ago, and they have been a huge success ever since. Over the past five years, there has been an explosion of new ETFs, with hundreds of products hitting the market, leaving investors scratching their heads trying to figure out which ETF is a good fit for their portfolio. As ETFs have gained in popularity there is now one for almost every index under the sun. My favorite is an ETF that specializes in metabolic endocrines – whatever that is!There are now “inverse ETFs,” which are a way to make money when the market drops. Leveraged ETFs have become hugely popular, especially among day traders, as they enable investors to get up to three times the leverage on a particular index. There are also a slew of ETFs in registration that will track particular hedge-fund strategies and even actively managed ETFs.Due to a lack of interest, many of these very innovative ETFs have had to close down. But there are still hundreds left in the market. With this burgeoning industry coming up with all kinds of new and innovative products, ETFs appear to have moved away from their initial role of allowing investors linkage to a broad market index. Instead, they are leading investors into a false sense of security that they are indeed diversified, when in fact they are far from holding a well-diversified portfolio.ADVANTAGES
There are many advantages to purchasing ETFs. First and foremost is diversification. By definition, ETFs give the investor potential exposure to hundreds, if not thousands, of stocks, providing a welldiversified global portfolio, while investing passively without having to track a myriad of securities. Another benefit is liquidity. Because they trade like individual stocks, ETFs can be bought and sold throughout the trading day, allowing active traders to try and time the market and cash in on intraday market moves.MANAGED PORTFOLIO
How can an investor capture the advantages of these products while trying to wade through all the minutiae out there? More and more financial advisers have begun offering “Core ETF” portfolios. The idea is that these portfolios are globally diversified using basic ETFs. However, they follow mathematical models that help the investor obtain a welldiversified portfolio, while limiting some of the volatility that comes with investing.This creates the benefit of being linked to many stock indices, with the knowledge that the most appropriate ETFs are being used. In this case, the client does not need to worry about which ETF to use. Rather, he relies upon the analysis and expertise of advisers who specialize in this particular field.Many investors find ETFs useful in building their portfolio. Be aware, however, that when you look at their results, past performance does not guarantee future returns. It may be worthwhile asking your investment adviser if ETFs can be used to diversify your portfolio in a low-cost, efficient manner.aaron@lighthousecapital.co.ilAaron Katsman, a licensed financial adviser in Israel and the United States, helps people with US investment accounts.