The capital city receives a new prestigious addition with the opening of “The Theatre Hotel,” a five-star deluxe boutique hotel that belongs to Accor’s French M Gallery collection. The hotel, owned by the Jerusalem-based Hassid family, has opened to the public and brings to Jerusalem a new standard of design, culture, and hospitality.
The hotel is located in the heart of the picturesque Talbiya neighborhood, opposite the Jerusalem Theatre and close to the President’s Residence, the German Colony, and Emek Refaim. It blends authentic Jerusalem atmosphere with modern luxury and offers a full cultural experience – from collaborations with galleries and cultural institutions to local culinary offerings at the on-site chef restaurant.
The interior design, created by Ari Shaltiel, draws inspiration from the Jerusalem landscape and stone, combining classic elements in shades of white, gold, and brown. The hotel includes 73 rooms, among them three luxurious suites, a chef restaurant, a wine bar, meeting rooms, a spacious lobby, private seating areas, a luxury spa with Clarins treatments, a sauna, swimming pools for adults and children, a synagogue, and halls for private and business events.
According to Irit Daniel, the hotel’s general manager: “Our vision was to create a hotel that reflects Jerusalem’s heritage and combines international luxury with local charm. It is a one-of-a-kind hotel in Israel – located in one of the city’s most beautiful and quiet neighborhoods, within walking distance of Jerusalem’s cultural and entertainment centers.”
As part of its connection to the city and local spirit, the hotel will also launch this year the “Banu Choshech Legaresh 2025” Hanukkah Menorah Tour – a spectacular evening tour departing from the hotel into the alleys of the Old City, offering an intimate encounter with the Jerusalem Hanukkah atmosphere: glowing menorahs in the windows of homes, stories of the Maccabees, ancient traditions, and breathtaking viewpoints from the Jewish Quarter to the Western Wall. The tour will take place on December 15 and December 17 at 18:00 and will last approximately three hours.
Prices:
Midweek – starting at 990 ₪ per couple per night (first child in the parents’ room at no extra charge)
Weekends – starting at 1,390 ₪ including breakfast
Accommodation + Menorah Tour package: 1,290 ₪ per night per couple
Tour only with advance registration: 60 ₪ per person
My husband and I recently stayed at the hotel, and the experience left us with big smiles and a desire for more.
The hotel is impeccably clean and impressively maintained, located in a quiet area that allows for a relaxing stay.
It is carefully designed in a modern and clean style, and the rooms are simply stunning – spacious, quiet, and fully equipped with everything one might want: wine, water, fresh fruit, and indulgent cookies waiting for guests upon arrival.
The indoor pool is beautiful and inviting, the spa and gym areas are impressive, large, and well-kept, and the breakfast was exceptionally delicious and served at a high standard.
The service – courteous, attentive, and cheerful – completed a perfect experience. We enjoyed every moment.
Brimag brings the international hot trend to Israel – the Nutribullet personal blender brand, considered a global leader in home blenders.
The brand, founded in the U.S. in 2003 and sold in over 80 million units worldwide, specializes in personal and compact blenders for making smoothies, juices, and soups quickly and easily.
The devices feature innovative design, intuitive operation, easy cleaning, and high durability – and align with the health and nutrition trend.
The brand will be sold in retail chains and on the website brimag.co.il, with a variety of models – from compact blenders to rechargeable wireless models.
According to Avi Zilberstein, Brimag’s Deputy CEO: "This is a high-quality, innovative, and sought-after brand that brings a real breakthrough to the Israeli market."
The luxury French perfume and skincare brand Roger & Gallet, preferred by the British royal family, launches in Israel for the first time a men’s fragrance and grooming line – "Twist."
The series includes six products: Eau de Cologne, aftershave gel, solid shaving soap, shower gel, 3-in-1 body, face, and hair soap, and deodorant.
The new line offers a fresh and integrated masculine experience of grooming, relaxation, and style, with natural formulas rich in plant-based ingredients.
The fragrance combines notes of lemon, bergamot, and sage with a rich woody base, providing a lasting sense of confidence and elegance.
Prices for the line range from 69 to 299 ILS, and the products can be purchased on the website.
Moroccanoil Launches: New Nourishing Mask for Extra Shine and Glow
The international skincare brand Moroccanoil, known for its argan oil-based products, launches a nourishing mask for increased hair shine – a home treatment inspired by professional gloss treatments in salons.
The mask is based on the brand’s exclusive ArganID™ technology, which helps repair and seal the hair fiber, and is enriched with argan oil, amino acids, and vitamin B5 for soft, shiny, and healthy hair from the first use.
In consumer research, 95% of women reported immediate shine and a more well-groomed appearance.
The mask is suitable for all hair types, comes in 87% recycled plastic packaging, and is priced as follows: 75 ml – 55 ILS, 200 ml – 119 ILS.
Available in salons, authorized stores, and on the website
ecosupp Launches Liposomal Zinc with Beadlets Technology
ecosupp expands its liposomal dietary supplement series in capsules and launches liposomal zinc with Beadlets technology featuring delayed release.
The capsules combine advanced liposomal technology with a controlled release mechanism, enabling optimal absorption, high stability, and improved metabolism, supporting the immune system, skin, hair, and nails.
The Beadlets series also includes liposomal vitamin C and iron capsules, designed for daily use with reduced side effects.
The products are available on the website, in health stores, pharmacy chains, and selected pharmacies.
Redefine Meat’s Burger Week Returns – This Time with Emphasis on New Meat!
Redefine Meat promotes the "Month of Reduction" – an Israeli initiative to encourage reducing animal meat consumption while maintaining taste, experience, and quality.
As part of the initiative, the brand presents its range of new meat products – a groundbreaking Israeli development that provides a full meaty experience from plant-based sources only.
Featured products include:
Redefine Burger – texture, taste, and juiciness like real meat.
Redefine Mince – suitable for patties, Bolognese sauce, or stews.
Plank Steak – a premium plant-based cut with fibers and texture resembling beef steak.
The products were developed with unique technology simulating the structure, texture, and aroma of animal meat, using natural and environmentally friendly ingredients.
Redefine Meat products are currently available in many restaurants and retail chains across Israel and sold in Europe in over 5,000 restaurants, hotels, and catering outlets.
Shapira Brewery Launches "Pear Beer – Kibbutz Yiftach," a Seasonal Limited Edition Beer
As part of the Farm To Bottle project, connecting Israeli agriculture, community, and conscious consumption.
The beer is made from fresh "Eden" pears harvested from Kibbutz Yiftach orchards, featuring a fruity aroma, delicate pear scent, and a soothing vanilla twist – perfect for the transitional season.
The initiative, in collaboration with the Kibbutz Movement and the packaging house "Beresheet," aims to directly support farmers and the agricultural periphery in the north.
Itzik Shapira, the brewery CEO, emphasizes that this is a beer with taste, meaning, and social-community value.
The beer contains 5% alcohol, is sold at approximately 14.5 ILS, and is available in specialty stores and convenience stores across the country.
Sagit Revivo Joins the Influencer Team of Fashion House GOLBARY
Revivo, a jeweler and content creator with over 100,000 followers, will participate in the new campaign alongside presenter Ilanit Levi, marking the launch of the Winter 2026 collection – with an investment of approximately 900,000 ILS.
The campaign will run on all the brand’s digital platforms and Revivo’s own channels, showcasing the new collection including fashionable items for the cold season.
Revivo joins the GOLBARY brand ambassador team including Yarden Harel, Lea Yanai, and LibbyLand.
According to marketing VP Orly Franco, Revivo embodies the brand values – femininity, self-confidence, and style.
Revivo herself stated that she is proud and excited to join the brand she identifies with and believes in a collaboration that will inspire women of all ages.
redbox parcel Prepares for International Shopping Month with Market-Breaking Prices
The Israeli shipping company redbox parcel offers consumers personal addresses in the U.S. and the Netherlands, allowing them to order from stores that do not ship to Israel – and enjoy prices identical to those of overseas customers.
According to CEO Nimrod Magidov, self-management of shipping and customs processes allows the company to offer the lowest prices in Israel.
A unique pricing model based on 100 grams only gives it a significant advantage over competitors.
redbox parcel targets customers looking for original international brands or wishing to avoid price gaps in Israel.
Additionally, the company publishes a guide with tips for smart and safe online shopping during sales periods.
Giovanni Design Brand Launches the ONE STOP SHOP Concept in Israel
Offering a complete home design solution under one roof – from planning and production to assembly.
This is a new approach bringing European standards to home design in Israel, in collaboration with the global company Oppolia, which uses AI technologies.
The concept allows customers to enjoy a comprehensive design process for all home spaces – kitchen, living room, bedrooms, bathrooms, and furniture – in a unified design language and high quality.
Giovanni collaborates with leading European brands such as Blum and Hettich, emphasizing advanced technology, quality materials, and meticulous design.
The new showroom in Haifa demonstrates the entire process – from sketch to finished product – offering an accessible and personal design experience for every client.
Located at 9 Shlomo Ben Yosef Street, Haifa, and on the website
Noy Hasade and “One in Nine” Association – Saving Lives Together!
Noy Hasade, Israel’s leading fruit and vegetable chain, has partnered with the "One in Nine" association – the long-standing and sole Israeli organization dedicated to breast cancer – to raise awareness about the importance of early detection and help save lives.
As part of the collaboration, the chain opened its website and app for a dedicated donation of only 15 ILS, directed to the association’s activities and support for women, survivors, and their families.
Each online order comes with a card featuring a QR code linking to an information page including a risk assessment questionnaire developed by Assuta – a personal call for customers to pause, check themselves, and take care of their health.
Within the company, involvement is broad: 160 Noy Hasade women received a personal kit including an explanation of the importance of early detection and a sweet pause of support and care.
Simultaneously, a message was shared with customers and employees: “Go get checked – it saves lives!”
The message is spread on the website, app, deliveries, and internal platforms, reflecting a deep belief that health comes first.
The donation product is available on Noy Hasade’s website and app, promoted on the homepage and the fruits and vegetables pages – to reach as many eyes, hearts, and hands contributing as possible.
Because a single moment of attention – can save lives.
And if you are already in the Jerusalem area, it’s worth taking a short drive to discover one of the most relaxing and pampering places around.
“Spa BaHar” – a private and luxurious spa experience in Giv'at Ze'ev
Just a short drive from Jerusalem, at 64 Avnei HaHoshen Street in Giv'at Ze'ev, you’ll find “Spa BaHar,” a charming boutique spa that offers an experience of quiet, luxury, and complete privacy – especially for the religious community and for anyone seeking true relaxation in an intimate atmosphere.
The uniqueness of the place lies in the fact that each area is rented entirely privately, so during the entire stay there are no other guests on site. The experience includes professional massages, full access to the spa facilities, and the option for indulgent upgrades such as breakfast, balloon arrangements, champagne, and more.
The place is especially suitable for couples seeking quality time, anniversaries, birthdays, or simply a short escape from daily routine. Every detail – from the design to the level of service – is carefully planned to create a luxurious and serene atmosphere.
I have to share that I spent a long time looking for a place that would allow me to enjoy a high-level spa without compromising on privacy – and “Spa BaHar” simply exceeded all expectations.
The space is large, clean, and intimate, and the kitchen is fully stocked with everything you might need: snacks and drinks at fair prices, along with a free coffee station and cookies. There is also a pleasant seating area that adds to the atmosphere.
What we loved most was the heated pool with jets on the side – a combination that feels like a pampering jacuzzi. The sauna was a real delight, especially in the cool weather outside. The breakfast was rich and indulgent, and the treatment room and massage were particularly impressive.
The entire staff made sure to provide a sense of calm, personal attention, and the feeling that the customer truly comes first.
It is truly a place that succeeds in combining modesty, privacy, quiet, and serenity with genuine pampering. Highly recommended!
