(photo credit: Amos Fridlin)
Over 20,000 are expected to attend the 7th Annual Jerusalem Beer Festival tonight and tomorrow night at the Old Train Station in Jerusalem. Israel is becoming a hub for beer lovers with festivals in Haifa, Kibbutz Ma'abarot, Be'er Sheva, Tel Aviv, Ashdod and the mountains of Judea.
One of a few independent beer festivals in Israel, the Jerusalem Beer Festival began in 2004 to meet the need for an independent festival showcasing all local and foreign beer available in Israel. This year the festival will be exhibiting premium and boutique breweries as well as homemade beers with rare flavors such as honey, coffee, banana, strawberry, cherry, caramel and various herbs. The main stars include Goldstar, Carlsberg, Tuborg, Heineken, Maccabee, Guiness, Leffe, Hoegaarden, Pauliner, Murphy’s, Stella Artois, Weihenstephan, Alexander, Shapira, Krombacher, Belhaven, Duהel, Shamai, Maredsous, Schneider, Lindemans and Dancing Camel.
“We have a huge selection of beers, allowing us to proudly compete with
the largest beer festivals in the world,” says Eli Giladi, producer of
the festival. “Of course we also offer a sweet selection of Israeli and
The primarily young audience will be treated
to a live show and the latest songs by popular Israeli bands, Mercedes
Band and Beit Habubot. This will be followed by a party hosted by top
Israeli DJs, Elad Varon from the Toy Bar and Dror Shalit. Festival
-goers can wander the stalls selling a selection of kosher food, an accessories market and a beer store selling exclusive beer
brands. The Beer Land store, located at the main entrance to the
festival, will offer discounted prices on any of the special beers
tasted at the festival as well as a special gift with every purchase.
The store will safeguard all beers purchased until the end of the event.
There will also be an interesting live demonstration of the beer
“The aim is to make the Jerusalem Beer
Festival synonymous with Octoberfest, the largest and most famous beer
festival in the world” says Eli. “The festival is simply a localized
version with the unique Jerusalem energy, climate and music. The
passionate audience is growing in size each year.”
Beer connoisseurs are recommended to arrive early to avoid queues, enjoy a chat and learn a bit about the various beers.
The 7th Annual Jerusalem Beer Festival
takes place tonight and tomorrow night at the Old Train Station, Hebron
Street, Jerusalem. Tickets cost 30 NIS (25 NIS for students, soldiers
and Jerusalemite card holders) and are available at the entrance.
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