Tech Talk: Yazam Balev

The program helps participants overcome obstacles, such as a lack of technological background, secular education and social difficulties that other people don’t face.

March 1, 2016 22:20
3 minute read.
Nefesh B Nefesh

Starting Your Own Business in Israel 758. (photo credit: NEFESH B'NEFESH)

The Jerusalem Center of Technology (JCT-Machon Lev) held a special event to introduce the community to Yazam Balev, an accelerator program geared especially toward the haredi community.

Yishai Fraenkel, the director of the Perceptual Computing Group at Intel, was the keynote speaker, and more than 60 investors from venture-capital funds and senior hi-tech professionals attended the event.

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The Yazam Balev Accelerator Program provides haredi entrepreneurs with all the tools needed to develop their ideas from early startups into mature companies, and it links them with potential investors. The program teaches haredi entrepreneurs the first steps for starting a business: how to prepare presentations, plan ahead and establish a proper accounting system.

Mentors offer them advice and ongoing feedback so that they can take their innovative ideas and bring them to fruition.

The program helps participants overcome obstacles, such as a lack of technological background, secular education and social difficulties that other people don’t face.

They manage to do all this while keeping within the framework of a haredi environment.

The event, which was open to the public and the media, featured the following projects: • An app that helps you plan trips from A to Z, including flights, hotels, car rentals and tours. It also helps you make changes to your itinerary if something goes wrong during your trip.

• A smart grocery-store app that enables shoppers to become their own portable barcode scanner, so that they can scan each product as they put it in the grocery cart.

• An Internet management system that organizes people according to interest groups. The content included on this site is controlled, and each group need only receive the information relevant to them.

• A nationwide app that enables residents to report sanitation, water and safety hazards easily and quickly.

• A site where individuals can post and discuss small real-estate and investment opportunities (up to NIS 100,000).

• A service that significantly helps guards reach their stations on time.


The Mer Group, which actively promotes development in satellite communications, biotechnology and materials science, has announced the creation of a subsidiary called Mer Cello, which will focus on the development of 4G independent and mobile networks for municipalities and rescue and security forces. The company recently showcased its cutting-edge technology, CellBox, at Mobile World Congress 2016 in Barcelona.

CellBox is a product that for the first time will enable power-sharing among users of the same unified network. It has a unique combination of mobile communication on a dedicated LTE network, using traditional push-to-talk two-way radios.

CellBox enables communication within buildings, tunnels and at the sites of natural disaster sites and terrorist attacks because it does not rely on networks. CellBox comes in a hardcover case that is easily transported. It sets up a new dedicated mobile network that only members of a specific team can access.

CellBox enables rescue teams in the field to make video calls and transfer images, which helps forces identify locations and more quickly administer emergency aid or reach the site. It’s even possible to connect CellBox to drones and unmanned aerial vehicles, as well as network cameras and sensors, which are important devices for rescue efforts.

Phresh Organics

The Food Protector, made by Phresh Organics, helps increase the shelf life of vegetables and fruit up to three times,without using any synthetic chemicals. There are three holder shapes – a robot, a red Apple and a gold snitch – into which you insert a small bag of powder that includes natural essential oils that slowly releases its active agents over time that shield the produce.

Phresh Organics has been proven successful at keeping cucumbers, tomatoes, potatoes, eggplants, apples, lemons, lettuce, grapes, mushrooms, strawberries and peppers fresh. All you do is place the holder in a bowl along with your fruit and vegetables.

The powder used inside the Food Protector holder is organic and nontoxic, and it is absorbed into the air surrounding your fruits and vegetables. It then removes bacteria and fungi in the air that cause produce to ripen.

If you run a young startup, have developed an interesting app or have a question, please feel free to contact

Translated by Hannah Hochner.

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