The Numbers Crunch: When terror is trending

A wrap up of Top Fives from the past week: Most read stories, traffic sources, most active threads, website sections, reader locations.

Numbers Crunch 311 (photo credit: Mrkay Design)
Numbers Crunch 311
(photo credit: Mrkay Design)
It was a tragic week for Israelis, a tense week on the southern border, and consequentially a busy week on the JPost News desk. The Numbers Crunch has put together a collection of Top Fives, to look into what interests The Jerusalem Post’s readers: what you like to read, watch and comment on, which writers you want more information on, and what topics are of most interest.
First up, the most-read stories of the week. No surprises here. All five stories related to Thursday April 18’s terror attacks, and all pulled hundreds of thousands of readers across the board.
The 5 most read stories
And which writers engage the JPost readership? Our newly launched author pages are getting significant traffic, especially when big stories break. In the past week, these were the most viewed pages:
Top Five JPost author pages
1. Yaakov Katz
2. Caroline Glick
3. Elana Kirsh
4. Yaakov Lappin
5. Gil Hoffman
And lastly, to wrap up, JPost by city:
Top Five JPost locations
1. Tel Aviv
2. New York
3. Toronto
4. Los Angeles
5. Jerusalem
As an Aussie expat, I think it’s necessary to point out that Melbourne took the 10 spot, and I should give a shout out to the British Empire too: London was in 8th place.
So, to bring it all together: JPost readers come directly to the site as well as following links, share stories on social media, and are interested in where our reporters come from and their background. From Israel and across the English-speaking Diaspora, JPost readers are intensely interested in Israeli current events, and come to the site for both news and analysis, written and in video and pictorial form.
All-in-all, an insane week on, and though it gives us a chance to do what we do best, we’d rather we didn’t have to. Here’s to quieter weeks to come, on both sides of the border.
From news sites to blogs, tweets to videos, The Numbers Crunch is a biweekly column which zooms out and brings you the big picture online, from Israel, the Middle East and around the world, and poll results from If you have stats to share, e-mail

The writer is the Internet desk manager at The Jerusalem Post

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