Win:win

Social organization ZE.ZE does good business – and good deeds.

By RACHEL MYERSON
March 2, 2017 16:06
3 minute read.
ZE.ZE

The ZE.ZE team. (photo credit: ZE.ZE)

 
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They say that there is no such thing as a selfless act, that behind every good deed lurks a smidgen of personal gain. To ZE.ZE (Hebrew for “This Is It”), this is hardly a cause for concern.

In its own words, it is “a social organization enabling young people to create together in a unique and fun way, for the society and themselves simultaneously.”

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