The Palestinian Authority government news agency has restarted its Hebrew-language site to reach out to Israelis.
Editor Ali Hussein says the Web site will challenge stereotypes and strengthen calls for peace.
But some of the contributors may to need to reposition themselves for those goals.
One writer, Fayiz Abbas, describes Prime Minister Binyamin Netanyahu as the "prime minister of the Jews," not Israel, and said "the haters of peace are the majority in the Jewish state."
The news agency, known as WAFA, had a Hebrew-language site but closed it in 2000, citing internal political tensions and lack of funds. WAFA is run by PA President Mahmoud Abbas' Fatah movement. Rival Hamas has a separate communications arm.