Elal plane 311.
(photo credit: Courtesy)
El Al announced a new service class Tuesday, promising to provide passengers
with a new flying experience at the very front of the economy cabin. The section
will include improved seating with extra legroom (36 inches instead of 32), a
33-percent increase in seat-back recline, exclusive check-in counters and extra
pampering on board.
During the first stages, El Al will offer the new
service on its Boeing 747-400 aircraft, mainly serving the New York, London and
The new service class will offer between 34-40 seats,
depending on the aircraft type. It will go on sale Wednesday, priced at $80
one-way for European flights and $150 on long-haul flights.
and Gold members of El Al’s Matmid frequent- flyer club, as well as customers
purchasing upgradeable tickets, will be eligible for these special seats when
reserving, at no extra cost. Companion travelers of Top Platinum members will
also be eligible at no extra cost.
“We recognize our passengers’ needs
and expectation and do all we can to provide appropriate responses so as to
offer the ultimate flying experience,” El Al president and CEO Elyezer Shkedy
said. “The new service class expands the range of products offered by EL AL,
thus providing quality, exclusive service to a variety of passengers.
have set our sights on extremely high service standards to enable us to cope
successfully with the competition and to preserve our status as the first and
preferred choice of passengers flying to and from Israel.”