SOUTH Throughout February, Israel is running an ad campaign in London, promoting Eilat as a sunny winter getaway for Londoners seeking to escape wintry conditions.Ads wrapped around the exterior of London’s iconic black taxis bear the slogan “Eilat: Say hello to sunshine!” The ads also include a promotional deal of “7 nights from £349.” In addition, the taxis screen a short video about Eilat for passengers.The tourism campaign, being held during the high travel season, includes a competition with Britain’s Monarch Airlines, which recently began operating a weekly direct flight from London’s Luton Airport to Ovda Airport near Eilat.Global investors meet with health, tech companies in Beersheba Prominent international venture capital (VC) investors from Germany, Japan, Hong Kong, the US and the UK arrived in Beersheba on Tuesday for a workshop and networking event under the framework of the mHealth Week taking place around the country.Prior to the culminating mHealth Israel conference in Tel Aviv on Friday, the leaders of the global VCs gave presentations and met with representatives from health, Internet of Things and Information Technology companies, among others, at the WeWork co-working facility in Israel’s cyber capital. The VCs involved included Berlin’s Peppermint Ventures; Tokyo’s SBI Holdings; London’s Health Tech Innovation LABS; Hong Kong’s True Global Ventures; and Treehouse Ventures, based in Minneapolis.CENTER British Foreign Office minister to the Mideast honored in Netanya A reception for Tobias Ellwood, the British minister to the Middle East, was held on Wednesday at Netanya Academic College.The minister is a member of the UK’s Conservative Party, author and former soldier. He is also a parliamentary representative for Netanya’s British sister city, Bournemouth East.Collaboration between the sister cities focuses mainly on the academic level, creating cooperation between Netanya Academic College and Bournemouth University.The event was held in part by the Deputy Head of Mission at the British Embassy in Tel Aviv Rob Dixon; Netanya Mayor Miriam Fierberg-Ikar; and the S. Daniel Abraham Center for Strategic Dialogue at the Netanya college. The real ‘wolf of Wall Street’ comes to TA Known as the legendary Wolf of Wall Street, Jordan Belfort, the former stockbroker and trader convicted of securities fraud, is scheduled to host a lecture and workshop event in Tel Aviv on March 27.The event, titled ‘The Real Wolf of Wall Street,’ featuring the man whose memoir was adapted for the 2013 film starring Leonardo DiCaprio, will take place at the Menora Mivtahim Arena. The 53-yearold Belfort will be a guest of the financial education firm Cashflow.Tickets for the event start at NIS 860: jordanbelfort.co.il ARTi fair to exhibit in Herzliya Some 15 art galleries will participate alongside individual projects at the ARTi art fair in Herzliya from March 10 to 13. Lectures and special activities for the public will take place alongside art auctions.Among the galleries participating are Givon Gallery, Rosenfeld Gallery, Zemack Gallery, Rothschild Gallery, Feinberg Gallery, Stern Gallery, Gallery Station – Liza Gershoni, Litvak Gallery, Gallery P8 and Art Market Gallery. The price of the artwork will range from NIS 2,000 to NIS 12,000.The event will take place at the Tiroche Auction House. Entrance is free.NORTH Technion, Harvard teaming up for negotiation workshop A joint three-day workshop on negotiating organized by Harvard University and the Technion – Israel Institute of Technology is scheduled to take place from April 4 to 6. The first Israeli version of the negotiation workshop is modeled on an initiative conducted by Harvard Law School.The event aims to combine theory and practice and improve the participants’ understanding of negotiation and their effectiveness as negotiators.Readings and lectures will be held to provide a framework for analyzing negotiations and the tolls and concepts that are used in the process.Prof. Robert H. Mnookin, a leading scholar in the field of conflict resolution, will participate in the workshop.Mnookin, who serves as chair at Harvard Law School’s Program on Negotiation and director of the university’s Negotiation Research Project, has been engaged in various activities relating to the Israeli-Palestinian conflict.