Now people are seeking a better method to keep their wallet full by optimizing their digital assets. Almost all of things can be monetized, including your websites, search engine extensions, and many more. Although these can indeed grow your revenue in the long run, it’s almost impossible to do it without any guidance.
Jumping down into the world of advertising technology, there are some things you need to know beforehand. It’ll take some time before you can actually earn real money, especially if you’re working alone.
Now, in order for your websites or other digital assets to be optimized better, you may seek a helping hand from the ad networks. These companies will help you by trying to find the best way to optimize your assets, increase engagement with audiences, and brand awareness.
What Are Ad Networks?
In order to grow and improve the digital assets you want to monetize, you need these ad networks. Ad networks will provide you with tools, methods, and techniques you may use in their own environment.
They are the one to trust along the way if you’re stuck with your non-profitable digital assets. Sometimes, they will also be able to give you detailed reports along with the recommendations to make sure that your activity stays on track.
Don’t lose hope, and try the seven recommended ad networks below:
Top 7 Ad Networks for Websites
1. CodeFuel
The first ad network we’d like to recommend is CodeFuel. Have you ever heard about CodeFuel before?
CodeFuel is one of the great ad networks you may collaborate with to monetize your digital assets, website especially. By using specialized ads, you may have a higher chance to get much better revenue than before.
Established since 2014, CodeFuel has grown to be a reputable network that already collaborates with thousands of publishers. Get more conversing hy using the proper and relevant ads for your website.
So, what can CodeFuel offer to you?
The Main Features
First off, let us talk about the main features. CodeFuel may offer wide range of functionalities, including:
- Search optimization - by collaborating with CodeFuel, you can get more optimized landing pages for your ad campaigns. Adding monetization pages to a website is also possible with this feature
- App monetization - offer the higher possibility to monetize your apps. Besides the apps, you can also monetise websites, extensions, and others.
- Website monetization - CodeFuel offering the specialized package for website optimization. The feature includes the premium news feeds for any relevant shopping ads, and also the sponsored ads.
Upsides
Still not interested, maybe these benefits may convince you otherwise:
- CodeFuel enables an intuitive display to see all the searches, news, ads, and shopping category for the users to navigate
- The platform is flexible enough to be used to monetise all your digital assets across different platforms and devices.
- To monitor your campaigns, use the available analysis tools
- CodeFuel also has great integrations with various search engines, including the popular ones
Downsides
Although everything seems nice and fun, we want to tell you something. The features from CodeFuel are more suitable for medium to large publishers who already established their plans and goals to achieve. They also have a decent amount of information about the audience and the market in general. Thus, this ad network won’t be very effective for small publishers.
2. Smarty Ads
The next option of the best ad network you may use besides Google Adsense is Smarty Ads. Smarty Ads is one of the largest ad networks with wider, global connections. By collaborating with Smarty Ads, you may get some help in managing advertising campaigns, setting up a proper ad space, and ROI generation across platforms.
The reason behind its popularity is its omnichannel technology that’s implemented throughout the platform. This technology will help publishers achieve the best version of their digital assets with more effectiveness and quality ad campaigns.
The Main Features
- Brand protection - the platform will boast your safety with its tools and protected media. It’ll ensure the users are always protected from fraudsters.
- The omnichannel technology - and this is a big deal. Smarty Ads work with more than 25,000 partners all around the world to deliver best traffic to all platforms or channels. You may easily retarget the customer market, and try your best to convert conversion into actual loyal customers
- Full transparency - publishers are guaranteed full transparency, and they can even sell the unused space for other buyers at a competitive price
- A/B testing - Use the feature to compare which ad campaigns is the best for your website
- Low payment threshold - The minimum amount publishers can withdraw is only $50, it’s even lower than the competitors.
- Detail data reports - See how your campaigns go through the detailed reports given regularly.
- Wide ad formats - choose any available ad formats suitable for your website
Upsides
- Advance mobile capabilities - makes it possible for any publishers to create more proper ads for various devices. You’ll receive higher user experience, and a stable rate at the same time.
- Publishers can give the price to their own inventory
- There’s bidding integration that lets publishers to revalue their inventory
- Great video ads - pick the most innovative ads for your website. You may freely choose any given options to make the ads better in terms of performance and aesthetic.
Downsides
- Publishers can’t run CPA campaigns in the Smarty Ads platform
- The support is fairly limited. They clearly need to improve their customer service to receive better satisfaction.
3. Adsterra
Another option we have here is Adsterra. Registration on Adsterra is very easy, and it took less than 5 minutes for my account to be accepted. This is good news for those of you who have high-traffic blogs but are still rejected by Adsense.
If on Google Adsense, you are constrained by very strict rules regarding the type of content. In Adsterra, all traffic from any content has the opportunity for you to monetize, including movies, games, anime, or other sites.
Even social and mobile app traffic can also be monetized. Suitable for those of you who have many followers on social media such as Facebook, Instagram, TikTok, or Snapchat. Monetization can be done through affiliate marketing, one of which is Adsterra smart direct links.
Main Features
- Pop under ads- the ads that won’t require any space on your website
- Social bar, the new ad format that you an experiment with
- Native ads - another ad version that could increase the CTR rate
- Enhance security - the platform will keep you safe from fraud
- Self-serve and managed services also available
Upsides
- Adsterra has 100% fill rate
- Pick between managed or self-serve services
- Excellent support for 24/7
- Various cost models to choose from
- Different ad formats available
- Supports for multiple languages
- Tracking integration
Downsides
- The high payment requirement ($1000), which is a bit hard to achieve
- Rates will vary depending on the target country
- Doesn’t have web support channel
4. TrafficForce
The next best ad network for you is TrafficForce. The network will help publishers and advertisers alike to monetise their assets easily. They have the technology that could deliver almost 15 billion impressions to all its users.
The ad network is actually a subsidiary from Epic Media Group. Both are self-service platforms that make it possible for publishers to get good control over their own inventory and ad campaigns.
There are a total 10,000 advertisers on the platform, and TrafficForce isn’t worried about delivering the best expected results for all the publishers with the most relevant ads for their websites.
The Main Features:
- Multiple ad formats available to choose. You can pick them for both mobile devices and desktop
- The platform works by using CPM Model
- TrafficForce is also equipped with a geo targeting feature which is useful to determine the best ads for certain audiences.
Upsides
- This ad network has excellent rate for CPM
- Custom support is amazing
- Don’t need to install anything
Downsides:
- In order to be qualified for the program, you need at least 50 visitors per day
- The minimum payment of $100, which is the same as AdSense, is considered too high
- It doesn’t have referral program
- The fill rate is considered low.
Click to Check Out TrafficForce
5. Infolinks
The next option we have here is Infolinks. Infolinks has been used by hundreds of thousands users around the world in 128 different countries. Infolinks is also included as an ad network that established great collaborations with plenty of known international companies such as Amazon, Netflix, and Facebook.
On Infolinks, you’ll be greeted with lots of ads options to choose from. There are InText, InArticle, InFold, and many other types of ad to use. Find the one that’s mostly suitable for your website content.
The ads displayed to the audience are also variative because Infolink is equipped with a strong, capable AI that could detect this point easily. So, the ads will always be relevant to show for each visitor.
Linking your website to this ad network is also simple. After the request has been accepted, all you need is to obtain the JaVaScript to be included within the site’s HTML. But, always remember to always use Google Analytics, which always let you enter the correct Infolinks script.
The Main Features:
- The capable, and high tech AI
- Easy to Install and Register
Upsides
- The platform has advanced AaI, which is useful to keep the ads relevant for each visitor. The ads will be naturally included
Downsides
- The payment is not as high as AdSense
- The rates are way smaller for the Asian countries compared to European countries and USA.
6. Evadav
The next best ad network for your website is Evadav. Evadav is still included as the new player in the business. The best quality remains, despite its young age. Evadav could be one of the best options to have because it has the push notification for the ad campaigns that you have.
Every visitor who’s clicking and enabling the push notification ads will get you money. You’ll gain a good stream of money, even without the clicks. Every interaction with the push ads will always reward you. This is good, since you don’t have to work for so much.
The Main Features:
- Intuitive Design
- The push notification ads technology
Upsides:
- The push notification feature for ads is brilliant
- The selected ads are safe and quality
Downsides:
- You can’t now which ads perform poorly
- It’s still new so there are a few things to add later on.
7. ylliX
Finally, we’ve come to the last option. In the 7th position here, we have ylliX as your best ad network option besides Google Adsense. This network with the name that’s hard to pronounce may offer the easy registration system, way more easier than ADsense. The platform also has a low payment threshold. When on Adsense you can transfer the funds once it reaches $100, you can do it with just $1 on ylliX.
Aside from the easier registration process, the platform also enables quick activation for any publisher’s account. After you register, it’s likely you’ll be accepted an hour after. It’s not as hard as Adsense, clearly. You don’t even need to wait for days or weeks to do so.
The ad formats offered here are abundant. There’s popunder, full layer, full page, and other kinds of ads you can implement. There’s still a lot more to explore. All the ads on the platform will also support many devices, including desktop and mobile.
The Main Features:
- Enable quick activation
- Low money threshold
- Easy registration system
Upsides
- Very minimum payment threshold, you can draw your money starting from a dollar. Compared to Google Adsense, this is way lower
- Lots of ad variations to choose from.
Downsides
- Although the payment requirement is so low, it’s quite hard to reach that point because of how low the rate in ylliX
- Sometimes, the ads are not user friendly.
What Are Ad Exchanges?
Besides ad networks, there are also the ad exchanges that are also making the process of buying and selling ads run more smoothly. They will use the specific approach based on technology and fetch with the media advertising inventory. Ad exchanges use real-time bidding instead of historical approaches.
The inventory we’re talking about here may consist of SSPs, publishers, and also ad networks.
Google Adsense As The Popular Ad Network
Of course, you’ve heard about Google Adsense, right? It’s one of the popular ad networks that’s widely used by everybody. Google Adsense can profit the publishers who create content in blogs of YouTube channels. Either way, as long as they can drive more attention, the relationship with Google Adsense will come into fruition.
However, we can’t really say that it’s easy to join the Google Adsense program. The reason is mainly because it can be quite unpredictable, especially for blogs. Youtubers may take a closer look into the indicators to fulfill. They may have the information about how many subscribers they need to obtain, how many watch time to achieve, and others. These will surely help them to at least make the job easier.
On other hand, the publishers who only use blogs are left with nothing but speculation. There are indicators or any information about what they should achieve to be accepted in a Google Adsense partnership. Thus, many people often felt lost, seeing the ingrown number of audience that’s stuck at a certain level.
The condition is even worsened by the tough competition. Every year, there are thousands, or even millions of new websites. Surely, not all of them are aiming for Google Adsense. But, their existence will make the internet more crowded, and thus making the task even harder.
Other Options Besides Adsense
We understand that it’s hard to enter the Google Adsense competition. It’s understandably really, the high CPM, integration with other Goggle tools are sufficient to make it one of the best ad networks today.
But, if you want to also monetize your blog, there are some alternatives you may consider. We already compiled the seven best ad networks for websites that are useful to make your site more profitable than before.
Conclusion
And that’s the end of our topic for today. As you can see, Adsense is not the only option you have. If it feels so hard for you to enter the competition, you can always switch to the other available options easily. Pick the one that suits you the most in terms of features, capabilities, and most importantly, pricing.
If you already connected your site to Google Adsense and want to achieve something better, feel free to use the options above to maximize your profit. Choose one ad network that allows you to do this.
However, this doesn’t mean that it’s the only way to boost your income online. Combining too many ad networks won’t work properly if you can’t give quality content to your audience. With better, SEO-optimized and human-friendly content, you can have a higher chance to be visited with more and more audience. Thus, your income will increase naturally following the higher popularity.
Try to optimize your website by using On Page SEO and Off Page SEO to get the best of your website.