Carline is excited to present a new collaboration with model and brand ambassador Maya Kay, which has given birth to a makeup collection designed by her.
Maya Kay, 21 years old, a successful model and influencer, leads coveted campaigns and collaborations both nationally and globally. She has served as a model and ambassador for the brand in the past two years and has been actively involved in the product development process for the collection. In the initial phase, the collection will include five makeup products that are now hitting stores, with additional products to be launched in the future.
The X Maya Keyy Carline collection will be updated twice a year, staying up-to-date and providing an immediate response to the hottest trends in the makeup world.
According to Carline's management: "The connection with Maya to the brand is natural, and we are confident that the makeup collection will cater to additional relevant target audiences."
Key's Leaders:Face Glow - a cream-textured highlighter palette that gives the face a radiant look with six shimmering shades. Each shade can be used as an eyeshadow or blush, creating shadowing and illuminating highlights. The delicate cream texture creates a transparent, lightweight, and natural glow. Suitable for all skin types, to be applied on clean skin or over makeup. Price: 100 shekels for 12 grams.
Lip Oil - A lip care oil available in three shades that provides moisture and a shiny appearance. It has a pleasant and nourishing texture, containing almond, jojoba, avocado, and chamomile oils. It enriches the lips with moisture, vitamins, soothing ingredients, and creates a microscopic protective layer for the delicate lip area. After application, the lips appear fuller and smoother over time. Available in three shades: PINK, BURGUNDY, PURPLE. Price: 70 shekels for a 7ml bottle.
Facial Hydrating Mist - A refreshing facial mist that combines three actions in one product: provides hydration and a calming sensation, helps set face makeup, and maintains long-lasting durability. The mist is based on effective moisturizing ingredients such as hyaluronic acid, jojoba oil, and panthenol, alongside vital vitamins like niacinamide (B3) and soothing and nourishing components. Suitable for all skin types, it can be sprayed on clean face before makeup application and after makeup to set and protect the tones and skin. Price: 70 shekels for a 145ml bottle.
Careline's makeup collection by Maya Kay is available at Super-Pharm stores, online at Super-Pharm's website, and at the Careline website www.careline.co.il.
"Thought, precision, and attention to small details."Kay is also a social media influencer, one of the strongest in Israel, with active and successful social media pages, boasting 529k followers on Instagram and 341k followers on TikTok, where her videos have garnered millions of views. Maya has a broad fan base and is perceived as a fashion and beauty icon among the Israeli audience.
Her breakthrough in television came on the popular show Survivor, where she was awarded the title "the most beloved survivor" of the season. Speaking about it, she said: "I am fulfilling a dream and I am thrilled to launch the makeup collection that I developed and designed together with Karlein, with thoughtfulness, precision, and attention to detail."