Imagine a drive where every landscape and every turn tells you a story, and as you move from place to place, the driving experience transforms into something completely different from what we know today. There are many navigation tools available, but the Israeli start-up MAPPO simplifies the way we experience travel and offers a high-quality service that meets a basic need — our need to know. With the company's innovation, you’ll no longer have to ask yourself, “What’s the story behind this place I’m in right now?”
Using advanced technology and artificial intelligence, the company’s platform provides stories, trivia, and riddles tailored precisely to your route — all in real time. Whether it’s a historical tale or information about famous figures, MAPPO turns every journey, even the most routine commute, into an experiential and educational adventure.
After more than $5 million in investment and four years of development, the company is already working in collaboration with leading automotive manufacturers such as Ford, Audi, Renault, Hyundai, and Kia. In April 2025, MAPPO is expected to enter the automotive market in partnership with Continental, the world’s second-largest automotive supplier. They are now raising funds on PeopleBiz in exchange for equity.
“MAPPO brings the future of travel experience, transforming even the simplest journey into something meaningful,” says Dedi Zucker, the company’s CEO and founder. “The car becomes more than a mobile machine — it becomes a content platform. MAPPO is the perfect answer for a unique and exciting travel experience that connects culture, history, and technology.”