After months of rumors and hints, OpenAI has finally unveiled its first browser – ChatGPT Atlas. This is a strategic step that marks the company’s official entry into the browser world, in an attempt to compete head-to-head with Google, which continues to integrate its Gemini assistant into Chrome. Atlas is already available for download for macOS users worldwide, while versions for Windows, iOS, and Android will be launched “soon,” according to the company.
Instead of being just another regular browser with a search bar, Atlas weaves ChatGPT directly into the browsing experience. Every time a user selects a text field, a small icon appears that allows launching the chat and asking the AI for phrasing, editing, or content assistance. A live demo showed an OpenAI employee using the tool to polish an email in Gmail without leaving the window. In a new tab, a ChatGPT prompt line appears by default, and a sidebar can be opened to chat with the bot at any time.
But the real heart of Atlas is memory. The more it is used, the browser “remembers” habits, preferences, and previously visited websites to offer a more personalized experience. For example, you can ask it, “Open the shoe website from yesterday again,” and it will know exactly what you mean. The memory feature can be enabled or disabled through the settings, and it also includes the option to delete history or use private browsing mode. OpenAI emphasized that it will not use browsing content to train its AI models in the future – a nontrivial promise in an era when privacy questions are at the center of discussion.
Alongside all this, Atlas introduces Agent Mode, which allows ChatGPT to perform real actions on behalf of the user – from booking flights or restaurant tables to editing documents and managing tasks. This feature is based on the Operator technology introduced earlier this year and is now available in preview for Plus, Pro, and Business subscribers.
OpenAI CEO Sam Altman said during the broadcast: “Tabs are great, but we haven’t seen real innovation in browsers for years. Atlas is simply a great browser – fast, smooth, and pleasant to use.” Indeed, beyond the impressive features, the company is trying to bring back to the browser the sense of freshness that was lost since the early days of Chrome.