The home manicure trend continues to gain momentum, and now the international nail care brand essie is launching Liquid Diamonds in Israel: A new nail polish collection that promises an ultra-shiny and durable gel look without the need for a UV lamp and without booking an appointment with a manicurist.
The new collection is designed to provide a solution for women looking for a well-groomed and meticulous nail look, but prefer to do it at home with minimum effort. At essie, they present a new formula that provides an ultra-shiny effect in the style of "diamond dust", alongside durability of up to 14 days.
The series is based on just two steps: Applying color from a choice of three new and bold shades, followed by using the Diamond Dust top coat which gives the nails a shimmering effect and intense shine with a professional gel look.
One of the main advantages of the collection is the fact that the polish dries naturally, without the need for UV or LED lamps, which have become an integral part of professional gel manicures in recent years.
In addition, the new formula was also developed with nail health in mind. Unlike a classic gel manicure, removal does not require aggressive buffing or a complex process that could weaken the nails.
The collection also includes a curved brush with a relatively wide structure, designed to fit the natural shape of the nail and allow for a more even and precise application – even for those who are inexperienced with home manicures.
• How much: NIS 49.90
• Where: At Super-Pharm branches, on the Super-Pharm online website, and in select pharm stores