New products

A winter connection, a local connection, a real connection

Papa John’s has set a honey trap for us. How fun it is to fall into it.

Papa John’s
Delta

Delta opens winter season with new leisure collection

Laline

Brand news: On the connection between coffee and design

NUXE NUXURIANCE ULTRA

The French have always known how to do proper skincare; Petits Beurre Treats makes the smart move


OPPO launched the Find X9 Pro in Israel

OPPO is launching in Israel the flagship Find X9 Pro, featuring a Hasselblad-developed camera system, a 3600-nit ProXDR display, a 7500mAh battery, and advanced AI capabilities.

OPPO Find X9 Pro

This Israeli invention is every needle-phobic and bank manager-phobic woman’s fantasy

Hava Zingboim’s skin-tech brand has launched a product line with hyaluronic acid and a patent that enables it to penetrate the skin. The products promise to rejuvenate the skin's biological age.

Hava Zingboim

Spanish sports brand arrives in Israel with running shoes developed with an off-road champion

A.A Orthopedics launches Spain’s ATOM in Israel, introducing two shoes: TERRA MAX, a trail model developed with an off-road champion, and GP Max, a lightweight road-running shoe.

NATOM shoes at the A.A Orthopedics chain, NIS 680–749.

OPPO launches the Find X9 Pro in Israel: A new photography experience

OPPO is launching in Israel the Find X9 Pro, a smartphone with a ProXDR display, a Dimensity 9500 chipset, an advanced camera system, a 7500mAh battery, and strong AI capabilities.

OPPO X9

The new and sweet launches that will conquer the shelves

The big brands are closing 2025 with innovations that speak exactly to the place we love most: indulgence, convenience, and health.

The new launches toward the end of 2025

Luxury New Year’s Eve set for radiant, firm skin

In celebration of New Year’s Eve and the new year, Lierac Paris is launching an anti-aging set: A dual-phase booster serum, a premium eye cream, and a luxury makeup pouch in gold-black tones.

Lierac Paris

Flames, launches and a market party: The new products in stores

Two international stars went out on a date. The result is as hot as expected.

Whisky A Tale of Spices, Glenmorangie

3 products to help get through the cold season safely

Ready for winter? Here are the products that will help you get through the winter in health, hydration, and style.

3 products to help get through the cold season safely

A powerful, fast, and accessible smartphone at a price that won’t make you sweat

With several new models in Israel, Infinix aims to challenge the dominance of the major brands: Good performance, fast AMOLED screens, accessible service, and a price below NIS 1,950.

An Infinix smartphone

Dedicated hair treatment series for damaged and dry hair

Directly from Korea – a series of products for healthy, soft hair with natural shine, lightweight texture, and a fruity-floral musk scent.

UNOVE

Galaxy Z TriFold: Samsung unveils smartphone with a screen that folds in three

Samsung unveils the Galaxy Z TriFold, its first device with a triple-fold and a huge screen that opens into three parts.

Galaxy Z TriFold