Israel signs pact for responsible advertising to youth
The agreement addresses a number of problems designated by the co-signers as damaging to Israeli youth, including exposing children to excessive violence, physical and verbal abuse, and encouraging anti-social behavior.
MK YIFAT SHASHA-BITON, chairwoman of the Knesset’s Special Committee for the Rights of the Child, signs an agreement for responsibility in advertising yesterday at the annual Marketing Conference for Children and Young Adults in Tel Aviv.(photo credit: Courtesy)BySARAH LEVI
