Dermo-cosmetics brand Vichy is expanding the LIFTACTIV care series and launching an innovative and groundbreaking serum: LIFTACTIV SUPREME EPIDERMIC FILLER, with a powerful formula, a concentration of 1.5% hyaluronic acid, which helps repair wrinkles and restores volume to the skin.
Hyaluronic acid is a substance that is naturally produced by the body and is found in high concentrations in the skin. It gives volume to the facial structure and maintains skin moisture. Over the years, the amount of hyaluronic acid in the skin decreases considerably: there is less of it produced and it is of lower quality. In addition, the exposome (a scientific measure that indicates the cumulative effect of environmental damage in addition to one’s lifestyle, and the biological reactions associated with them) accelerates the depletion of hyaluronic acid in the skin. When the skin loses hyaluronic acid at a faster rate than its production, wrinkles and creases appear.
The unique formula of LIFTACTIV SUPREME EPIDERMIC FILLER combines active ingredients: a high concentration of hyaluronic acid, which helps fill 100% of the acid that the skin loses daily*, Vitamin Cg, known for its properties as a particularly effective antioxidant, and volcanic water from the Vichy springs in France, rich in 15 essential minerals and which strengthen the skin's natural protective layer.
The innovative serum is also suitable for sensitive skin, under dermatological supervision, and is hypoallergenic, fragrance-free and silicone-free.
Marion Nielsen, Doctor of Pharmacy, and VICHY's Global Scientific Director explains: "VICHY's breakthrough is skin science and exposome. The brand's expertise relies on a comprehensive study of the elements that influence skin development over time. We know that skin condition is defined not only by genetics, but also by the combination of the multiple effects of exposome, which accumulate and can disrupt the biological functions of the skin and accelerate its aging. We have made these discoveries a groundbreaking science, in order to neutralize the factors of the exposome that accelerate the aging process of the skin."