Health Ministry spokesman gets promotion and more responsibility

Einav Shimron-Greenboim to continue to be responsible for contact with the news media and public relations despite promotion to a ministry deputy director-general post.

By
November 2, 2015 16:19
1 minute read.
 Einav Shimron-Greenboim

Einav Shimron-Greenboim.. (photo credit: Courtesy)

 
X

Dear Reader,
As you can imagine, more people are reading The Jerusalem Post than ever before. Nevertheless, traditional business models are no longer sustainable and high-quality publications, like ours, are being forced to look for new ways to keep going. Unlike many other news organizations, we have not put up a paywall. We want to keep our journalism open and accessible and be able to keep providing you with news and analyses from the frontlines of Israel, the Middle East and the Jewish World.

As one of our loyal readers, we ask you to be our partner.

For $5 a month you will receive access to the following:

  • A user experience almost completely free of ads
  • Access to our Premium Section
  • Content from the award-winning Jerusalem Report and our monthly magazine to learn Hebrew - Ivrit
  • A brand new ePaper featuring the daily newspaper as it appears in print in Israel

Help us grow and continue telling Israel’s story to the world.

Thank you,

Ronit Hasin-Hochman, CEO, Jerusalem Post Group
Yaakov Katz, Editor-in-Chief

UPGRADE YOUR JPOST EXPERIENCE FOR 5$ PER MONTH Show me later

Health Ministry spokesman Einav Shimron-Greenboim has been given the additional job of ministry deputy director-general for information and international relations.

In the unusual promotion after winning a public tender, she will continue to be responsible for contact with the news media and public relations.

Be the first to know - Join our Facebook page.


She replaces Yair Amikam, a former Knesset spokesman who is retiring after 19 years of occupying the ministry post.

Shimron-Greenboim has been in charge of the spokesman’s office for eight years, dealing with daily news and a wide variety of crises, from the polio outbreak to doctors’ strikes. She also initiated the establishment of an official Facebook page for the ministry (which has 120,000 followers around the world) and allowing journalists to attend deliberations of the Committee to Recommend the Expansion of the Basket of Health Services.

Shimron-Greenboim has an undergraduate degree in communications and management, a law degree and a master’s degree in health systems management and public health from Bar-Ilan University.

In her new job, she aims to reduce the information gap among Israelis, promote transparency, suit the ministry’s information services to the digital age, and  develop new strategies and activities.

Health Minister MK Ya’acov Litzman and director-general Moshe Bar Siman Tov wished her success.


JPOST VIDEOS THAT MIGHT INTEREST YOU:

Join Jerusalem Post Premium Plus now for just $5 and upgrade your experience with an ads-free website and exclusive content. Click here>>

Related Content

Public bathroom
November 15, 2018
For World Toilet Day, Ben Gurion University makes human waste fuel

By SARA RUBENSTEIN