Cultural institutions around Israel were illuminated in red on Saturday night as part of a national day of identification with cultural institutions around the world.
The Habima National Theater building in Tel Aviv and the Ghetto Fighters' House Museum in northern Israel shone red as a part of the worldwide Red Alert Campaign, which seeks to raise funds and awareness for employees in live entertainment and cultural institutions which have been financially damaged by the coronavirus crisis.
תיאטרון הבימה בת"א ובניין העירייה, יחד עם מוסדות תרבות ברחבי הארץ והעולם, מוארים הערב באדום כחלק ממחאה על החידלון בתחום מאז החלה המגיפה. כ- 150 אלף עובדים בישראל, בהם תאורנים, מפעילי קול, עובדי במה, שחקנים, מנהלות הצגה, סדרנים ועוד, טרם שבו לפעילות כלשהיא @ynetalerts #redalertil pic.twitter.com/bBX4YBxLOj— איתי בלומנטל Itay Blumental (@ItayBlumental) December 26, 2020
Yigal Cohen, director of the Ghetto Fighters' House Museum, said of the campaign on Saturday that "Hundreds of thousands of employees of cultural institutions in Israel and around the world have been forced to be unemployed for almost a year due to the coronavirus crisis.
"We call on the leaders of our government not to forget this large and important public that has long been unemployed and waiting for a solution. Culture is the lifeblood of our society - we must not set it aside," Cohen added.
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גם #בית_העם_רחובות_היכל_התרבות_העירוני הואר הערב ב... #צבע_אדום במסגרת מחאת Red_Aler#. #מחאה_בינלאומית לתמיכה במוסדות התרבות הסגורים ועובדיהם שאינם עובדים כבר כמעט שנה. #redalertil@tarboot2day @tarbotti @shlomotoledo @odedamram @sharontzvielisld @erez_sherwinter pic.twitter.com/bmwhFaW5j0— רחובות ניוז (@News_Rehovot) December 26, 2020
The city of Rehovot lit up its Municipal Culture Hall, while the city's youth center lit up in red as well, to show their support for the cause.
#חניכי וצוות #בימת_הנוער_רחובות תומכים במאבק לפתיחת ענף התרבות שמושבת כבר עשרה חודשים במסגרת מחאת התרבות #צבע_אדום.— רחובות ניוז (@News_Rehovot) December 26, 2020
Youth Center Rehovot is supporting the fight for re-opening the theatres
@tarboot2day @tarbotti @sharontzvielisld @odedamram @shlomotoledo @erez_sherwinter pic.twitter.com/dJGiQStII3
The Red Alert Campaign evolved from the British #WeMakeEvents campaign, which began in April to highlight the plight of everyone involved in the supply chain of the live entertainment industry.
In August, #WeMakeEvents' campaign culminated in a national "Red Alert - Throw Us a Line" day of action across the entire UK.
In late September, cultural institutions around the world lit up in red as a show of solidarity, and to spread awareness of the pain undergone by employees of the live entertainment industry.
