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Especially for Rosh Hashana, Prigat is marketing two soft drinks based on pomegranates: pomegranate-apple and pomegranate-plum. The pomegranate drinks will be available during the holiday period; a 1.5-liter bottle is NIS 5.50-6.00.
Jump is also jumping on the occasion with a soft drink made of fresh pomegranates and a concentrate of carambola, the star-shaped yellow fruit. Especially for the holidays, the Jump pomegranate drink is on sale at NIS 9 for two 1.5-liter bottles.
Marmolite, known for its products with no added sugar, now has cornflakes with freeze-dried fruit mixed in. The cornflakes and fruit (strawberries, raspberries, apple and cherry) contain no cholesterol and no food colorings, and are rich in dietary fibers. Besides being healthy, the cornflakes taste good too. A 375-gr. package is NIS 24.
If you need fresh horseradish for your holiday dishes, but don't feel like making it yourself, you can try the Ta'amim shel Tsvika gourmet red horseradish. The horseradish, a mix of horseradish root, beets and spices, is mildly spicy. A 275-gr. jar is NIS 19.90.
Yad Mordechai makes more than just honey nowadays - the company is also getting into the gourmet jam market. The new gourmet jams contain 100 percent fruit, with pieces of fruit mixed in, and no added sugar. The available jams are strawberry, apricot and wild berries jam. A 250-gr. jar is NIS 14.95.
Another favorite dish of children is pasta, and Olivia has added a vegetable Bolognese sauce to its series of sauces for pasta. The sauce comes in handy when you don't have time to prepare a meal, as it can just be heated up and added to pasta, or used in eggplant lasagna, for example. A 420-gr. jar of Bolognese sauce is NIS 13.80.
Ma'adanot is expanding the category of bite-size pizzas with pizza snacks with olives. The little pizzas can be eaten as a snack between meals, or as a meal in itself; a package, sold at NIS 28, contains two trays, ready to put in the (toaster) oven, of 12 pieces each.
Osem has new chocolate chip cookies with mocha cream inside - great stuff to accompany a good cup of coffee. My husband, a chocolate lover, devoured the cookies in no time. A package containing 12 cookies is NIS 10.
Other new cookies, aimed more at a younger public, are Elite's sandwich chocolate cookies filled with vanilla or chocolate cream, an imitation of the well-known Oreo cookies. The sandwich cookies are NIS 5.90 for 150 gr. Also new from Elite are the extra-thin wafers filled with vanilla or nougat cream. A 200-gr. package is NIS 7.50.