LOS ANGELES – This weekend, swarms of people will descend on Los Angeles,
California. The masses will travel from far and wide.
The crowds will
include celebrities, politicians and millions of viewers from homes in over 200
countries around the globe.
Welcome to NBA All-Star Weekend
This year marks the 60th anniversary of the event, which is
returning to the league’s brightest city for the first time in seven
Apologies to New York and Miami, but when it comes to
entertainment, LA is the place to be.
The NBA and the City of Los Angeles
have been working tirelessly for months to ensure that the “who’s who” of
A-Listers flying in for the festivities will not be disappointed.
addition to the copious amounts of parties that rival those of any Super Bowl
Week, numerous basketball-related events will satiate a packed Staples Center
crowd starting on Friday.
Rookie phenom Black Griffin will wow the world
with the dunks that have made him a household name in the Sprite Slam Dunk
Contest Saturday night. Then the League’s brightest stars will take center stage
on Sunday evening.
While attendance should be less than a third of last
year’s record-setting 108,713, this year’s game is even more important to the
NBA as a possible lockout of next season looms.
Fanfare will be at an
all-time high – think the Oscars meets the Super Bowl– as Kobe Bryant and the
rest of the Western Conference All- Stars look to reclaim the crown from
reigning All-Star MVP Dwyane Wade and the rest of the Eastern Conference squad.