Fashion

PARFOIS opens Petah Tikva store, relocates Azrieli Tel Aviv branch

City Time Israel says the two projects, backed by about NIS 2 million, are part of the brand’s continued expansion in Israel.

Parfois
NOAM HAZAN.

After New York: The NOAM HAZAN brand returns with a pop-up in Tel Aviv

MELANIA TRUMP:  A driving force.

Meet Melania Trump, the first lady behind most the powerful man in the world

Chanel

Shopping for the soul: A chic transitional knit and a Chanel body oil


The glasses everyone will be looking for this summer: 5 trends that change everything

Elinor Bor Ben-Zvi from Luxottica reveals the hottest eyewear trends for spring-summer 2026. From classic aviators to sculpted shapes – what you need to know before buying your next pair of glasses.

Dolce & Gabbana Cat-Eye Trend.

We found the most comfortable bras to sleep in and to go down to the shelter with

From the leopard-print one for NIS 20 at Urbanica, to the ultra-excellent lingerie of Liliblum – We took care of all the women here for self-gathering and support during an emergency.

We found the most comfortable bras to sleep in and to go down to the shelter with

Doing “The Godfather” at Tommy Hilfiger’s house? Almost

A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?

TOMMY HILFIGER

Eat this: The pajamas with the fries print conquered us

Limited-edition McDonald's family pajamas, kids & adult sizes, delivered to a pickup point, with a digital campaign featuring Omer Levy.

McDonald's pajama set, NIS 89.

Praying for a little more cold so we can manage to wear this denim jacket

7 items we loved this week - an amazing denim jacket, a rare concealer, Sack's balloon pants, a skincare experience inspired by the Korean philosophy of balance, and more.

H&M

Now men can enjoy it too: Sydney Sweeney launches boxer briefs

Sydney Sweeney’s Syrn drop now includes unisex underwear, marking her first male-focused collection—comfortable for adventures and cute for the morning after.

Boxer briefs from the Midnight Snack collection and a button-up shirt from the Better On You line

Velvet makes a comeback with jeans and sneakers – how to wear the classic fabric today

After years of being associated with special occasions, velvet returns in a fresh version, and you’re invited to pair it with pieces from your wardrobe – from jeans to sneakers.

Dress, & Other Stories, Price: NIS 455.

Good news: The perfume everyone is looking for – is now available at duty free

INCENSE’s niche numbered fragrances, once only at Super-Pharm or online, are now available for travelers at duty free just before takeoff.

INCENSE

The longstanding Parisian brand launches official shopping site in Israel – all the details

French fashion brand ba&sh launches its official website in Israel after 17 years, offering an online shopping experience tailored to local customers with dedicated service and logistics.

ba&sh.

ba&sh goes online: French fashion brand launches Israeli website

The French fashion brand has in recent years attracted an Israeli female audience, making it a well-known and beloved name even among local fashionistas. The latest news: An Israeli online site.

ba&sh