New online Israeli wine store launched by Israel Innovation Fund
TIIF started pivoting it’s Wine on the Vine program - that allows people to virtually plant grapevines in top Israeli wineries – with the spread of the coronavirus in Israel.
TIIF launched the #MyLchaim social media campaign which encourages participants to purchase Israeli wine from IsraWines and post a photo with it before Shabbat or during Kiddush, along with the hashtag #MyLchaim.(photo credit: Courtesy)ByJERUSALEM POST STAFF
