New products

We tested: The Dreame X60 Ultra sets a performance bar that is hard to compete with

The Dreame X60 Ultra delivers the highest suction power currently on the market, with a slim structure that manages to reach areas that have so far been out of bounds.

Dreame X60 Ultra
Kosher for Passover gnocchi and rice paper, Master Chef

Israel’s food news

B:Lab

Matcha arrives in skincare: The Korean cosmetics brand lands in Israel

Tuscany

Excellent Italian wine for holiday meals


New wines for Passover

With the whole family, and all the land, star bottles are poured on Seder night.

Teperberg Winery

Blue-and-white spirit, in the glass

On a holiday that calls for wine with added value, Israeli creative bottles take the stage.

Collector’s Edition, Yaffo Winery

Food news of Israel

One of the most childish hits wants to grow up, and rightly so.

Organic fruit purées, Tvuot

Israel’s food news

It is a bit of a rice cake and a lot of a snack. That is more than we asked for.

Energy rice cakes in za’atar and barbecue flavors

Ahead of Passover: Holiday collections, smart cookware and self-operating ice cream machine

An ice cream machine, new kitchenware from Golf&Co and Soltam, Ninja appliance, Seder plate by Magnus, colorful pitchers from KARE, and tools from HAY and Castro Home.

Castro Home launches a spring-Passover collection with four completely different aesthetics.

The most controversial shoe launches a bag

The brand Crocs continues to reinvent itself through collaborations and different versions of its shoes – this time, with a collection featuring 5 bag models.

Crocs

A more delicious Passover than ever: All the innovations for the holiday table

From culinary innovations to festive bottles – this is how the upcoming Passover meal will look.

New Products on the Shelf for Passover 2026.

Matzot, vegetables, and a washing machine: Passover 2026 marks a new era of Israeli consumerism

The pre-Passover shopping season begins, highlighting a key trend: Expensive and complex products, led by electrical appliances, are rapidly moving into food retail chains.

"Consumers are shifting from category-based buying to choosing what’s cheapest, closest, and most convenient."

Surprisingly: Apple announced the AirPods Max 2

After a long wait, Apple is announcing the second generation of its premium over-ear headphones. With a significant improvement in noise cancellation capabilities, and smart audio features.

AirPods Max 2

With gasoline engine and all-wheel drive, the new Mazda CX-5 launches in Israel

The fourth generation of the popular crossover is larger and better equipped, already showing a major advantage over Chinese models. Price: from NIS 190,000.

Permanent all-wheel drive and a 21 cm ground clearance give the CX-5 basic off-road capability.