Turkey's Jews protest over Hitler shampoo ad

By REUTERS
March 26, 2012 18:08

ISTANBUL - A Turkish shampoo commercial featuring an enraged Adolf Hitler is a "huge insult to human rights" and should be withdrawn, leaders of the country's Jewish community said on Monday.

The 13-second television spot for Biomen shampoo shows black-and-white archival footage of the Nazi leader at a political rally. Dubbed in Turkish, he shouts that men should not use women's shampoo.

"Using Hitler, whose brutal ideology caused the deaths of millions of people, in a commercial in order to be different or create awareness (of a product) is unacceptable," said a statement posted on Istanbul's chief rabbinate's website.

The rabbinate contacted Istanbul-based Biota Laboratories - which makes Biomen - to ask them to pull the advert but the company has so far declined to scrap it, saying the commercial's message was humorous, Jewish community leader Silvyo Ovadya told Reuters.

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