The Mashbir chain is expanding its successful collaboration with Wolt. About six months ago, they launched their first store on the delivery platform at Dizengoff Center in Tel Aviv, Ramat Gan, Givatayim, and Bnei Brak. This allowed customers to order products from all departments, including fashion, cosmetics, electronics, sports, textiles, and household goods, receiving them within half an hour anywhere they desired.
Recently, an instant returns service was introduced for fashion items via Wolt courier. Customers can now order a courier for return through the app, with the item collected within minutes. Upon return to the branch, customers receive a credit. This service, currently available for Tel Aviv and Rishon Lezion branches, is free of charge.
The success of the Dizengoff Center branch on Wolt reflected in high sales percentages. Now, the chain extends its reach to new cities: Rishon Lezion, Petah Tikva, Rananim in Ra'anana, Ir Yamim in Netanya, Rehovot, and Hadar in Haifa. Soon, ordering from Beersheba, Ayalon branches in Ramat Gan, Jerusalem Zion Square in Jerusalem, Karmiel, Hadera, Ashdod, Nazareth, and Eilat will also be possible.
Sa'ar Shavit, Marketing Director of Mashbir, expressed satisfaction with the collaboration, aiming to expand services to more branches by the end of the year. Israel Avrahami, retail manager at Wolt Israel, highlighted the growing demand for immediate fashion delivery and emphasized the enhanced shopping experience provided by the new returns service.