Holmes Place opens 34th "Icon Fitness" gym in Beit Shean with NIS 4.5M investment, citing commitment to growth amid challenges.
The ACSM publishes annual fitness trends, including advanced trackers and community programs, to promote physical activity. Here are their 2024 trend predictions.
The walking and running brand HOKA unveils a more fashionable and supportive model in a digital campaign featuring selected leading athletes.
The team investigated metabolic diseases in companion animals and set out to identify probiotics suitable for long-term and safe treatment.
Hila said she wanted to set up the group because she wanted to do something about the fear women experience.
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